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eFitFamily with Laura London welcomes Linda Frankenbach, founder and CEO of Life 180 Inc., to talk about helping our children lose weight and get a healthier lifestyle.
Linda is the founder and CEO of Life 180 Inc., a health media company which, through its web site fitsmi.com, offers support, community and behavior modification tools to teen girls struggling with their weight. The company also offers support to parents so they can effectively help their child, through fitsmiForMoms.com. In November 2012, fitsmi launched affordable online group coaching for teen girls. In early 2013, fitsmi will launch an online group coaching for moms and one-on-one coaching for teens. Fitsmi.com has been featured on the Dr. Oz show, Teen Kids News and is endorsed by the Alliance for a Healthier Generation and the American Heart Association.
Linda has an impressive track record in the creation of pioneering media brands. She was instrumental in the creation and launch of several major cable networks including HBO, Cinemax, Comedy Central and Court TV.
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It's good to talk.