Nascent Netflix: Growth During an Economic Slow-Down

Broadcast in Business

Call in to speak with the host




Follow This Show

If you liked this show, you should follow eXBIM.
Netflix figured out early on that convenience, selection and value were the key ingredients for a recipe for success. Today, as most companies are struggling to pay the bills, Netflix recently boasted 45% growth. People aren't spending money at restaurants, nor are they spending their weekends at the mall. They are cozying up in the comfort of their own homes with popcorn and a movie. Steve Swasey, Netflix VP of Communications talks with Customer Management IQ's Blake Landau about customer feedback, marketing, and making your product relevant.