Motivation is defined as the processes that account for an individual’s intensity, direction, and persistence of effort toward attaining a goal. One’s intensity is then viewed as how hard as one works at attainting a goal. Therefore, direction is those efforts channeled toward that goal. In addition, persistence can be viewed as how long a person maintains that or those efforts toward a goal.
“Energy implies that behavior has strength—that it is relatively strong, intense, and persistent. Direction implies that behavior has purpose—that it is aimed or guided toward achieving some particular goal or outcome”
Maslow’s Theory postulates a process in which on must satisfy needs, in a particular order, before one can achieve full self-actualization. It is broken into five categories; physiological, safety, social, esteem and self-actualization.
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