Don Todrin - Pillar 4 - Re-Invention (2)

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Don Todrin

Don Todrin

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Re-Invention(2)   

Part four of an eight week in depth tutorial of 
 
The Four Pillars Turn Around System
 
Reinvention:  Is a chiropractor expanding hours to cover late Friday and weekend nights, better serving the working public.
 
Reinvention:  Is a restaurant that once featured expensive business dining, changing their menu to less expensive power lunches, increasing revenues dramatically through increased traffic and sales volume.
 
 
Find your sweet spot.  Figure out where your highest profits are and what you can specialize in. If you don't have a sweet spot - invent one!
 
Ask yourself: "Why should anyone buy from me?"  
What is your competitive advantage? Identify this and adjust your strategies accordingly.

 

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