Don Todrin - Pillar 4 - Re-Invention (1)

 

Part three of an eight week in depth tutorial on 

The Four Pillars Turn Around System.

 

Reinvention:  Changing your business model in order to maximize profits, not gross revenues.

 

Reinvention:  Meeting the needs of today's marketplace, and effectively creating a competitive advantage.

 

Reinvention:  Disengaging from your history, and moving into the future.

 

Reinvention:  Vertical expansion or contraction of manufacturing, distribution, wholesaling, retailing, Internet sales direct to the customer, and mail order sales.

 

Reinvention:  Expanding or contracting up and down the chain. Where is the most profit? . Reinvent yourself and go where the profit is. Stop pursuing gross revenue. Eliminate the least profitable aspects of your operation.