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Stephen Collins of acidlabs and TEDx Canberra

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Des Walsh

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Husband, dad, Australian, entrepreneur, public speaker, author, frequent Tweeter, highly Google-able, Stephen Collins is a thinker and a doer. Everyone is trying to figure out what social networking and social media mean for them. Stephen has been thinking about it, working with it and talking about it enough that he knows there is a simple answer. He knows it’s not about social media itself, but about understanding business goals and problems, and understanding people inside and outside the business. He then can help find strategies (which might include social media) to connect people to one another to solve those problems. He uses the language of business to talk about ideas, not jargon that only the cool kids understand. (And being the crazy brave guy he is, Stephen is putting together a TEDx event this year in Australia's National Capital, Canberra: I'm hoping he will talk about that).

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