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Kenya media launch drought campaign..Fundraiser Live today.

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Denzel Musumba

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NAIROBI, Kenya, Jul 27 – The Kenyan media has joined hands with the corporate sector to raise Sh500 million in the next four weeks for drought stricken Kenyans.The initiative dubbed Kenyans for Kenya has brought together Media Owners Association, Safaricom and KCB foundations among other organisations.Kenya Red Cross Society will manage the fund that will be used to purchase food relief to the drought stricken Kenyans.“Unlike many other things, the world has to be shaken by this kind of images before we wake up. I said in January that if we did not prepare and respond early, we were going to be in this situation,” said Kenya Red Cross Secretary General Abbas Gullet.Donations can be sent through the M-PESA Pay Bill number 111 111 at no charge or account number 11 33 33 33 38 at KCB...Or call 347 666 2850 or donate at www.eastafricaradiousa.com

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