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  Date / Time: 9/23/2009 4:16 AM UTC

  Internet Marketing Seminars at DEMA Show 2009 from Jason Heller, Digital Marketing Consultant
  

  23 September 2009 - Today's guest on DEMA Show Radio is Jason Heller, a diver who happens to be a digital marketing consultant. He will present three seminars during the annual convention of the Dive Equipment Marketing Association. He'll talk about them, and the need for more online marketing from retail dive stores, equipment manufacturers and dive destinations.
  
  November 4 
  The Internet is Not Optional:  The Efficient Economics of Acquiring New Customers Through Online Marketing
  Track 2 - Be A Diver: Tools for Tough Times
  Room: S210AB
  Managing a successful dive business today means understanding that online marketing is not optional. This session will keep you up to date on where and how to engage divers online and how to leverage the Be a Diver campaign in the process. Digital marketing guru Jason Heller is back to provide you with updated stats on the market, and real world knowledge you need to be successful online.
  
  November 5
  Keeping Your Current Customers Active Using Online Survival Tactics
  Track 3 - Keep Your Current Customers Buying
  Room: S210CD
  What do the internet, email, blogs, social networks, videos, podcasts, and text message alerts have in common? They can all be used to effectively and efficiently retain and nurture customers, cultivate value and facilitate word of mouth. During a period when the US economy is in a weakened state, it is now more important than ever to increase the value of existing customers and generate word of mouth and referrals. Come learn how!
  
  November 6
  Using Web Analytics to Understand Your Customers’ Behavior & Improve Your Business
  Track 4 - Tough Times Call for Smart Business
  Room: S210CD
  Albert Einstein once said “Not everything that can be counted counts, and not everything that counts can be counted”. Come learn about the web statistics and analytics approach that will help you better understand your customers and prospects and help you grow your business. This is a slightly advanced session and is designed for those who have an established internet presence and have already executed or plan on executing ongoing online marketing initiatives.
  
  For convention information, visit: www.DEMAshow.com.
  
  This BTR show is produced and hosted by Ken English, the BlogTalkRadioGuy for www.xray-mag.com, booth 1071.
  • Tags:
  • digital marketing
  • demashow
  • jason heller
  • blogtalkradioguy
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