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Author of "Uprising" Scott Goodson of StrawberryFrog.com

  Broadcast in Business

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Scott believes that brands should spark movements, not just create ads. Originally from Montreal, Canada, Scott spent the early part of his career working on Europe's most respected brands from his own agency in Stockholm, Sweden and then out of StrawberryFrog in Amsterdam. He moved to New York in 2005 to open StrawberryFrog.com and shortly thereafter opened StrawberryFrog Sao Paulo. Scott has worked on some of the world's most iconic brands. In 2012, Scott wrote the book Uprising. “ Uprising is a must-read for anyone who wants to start a mass movement like Macintosh. Whether you’re one person with an idea or a global brand, Scott can show you the way to enchant, evangelize and enroll followers. ” GUY KAWASAKI, AUTHOR OF ENCHANTMENT AND FORMER CHIEF EVANGELIST OF APPLE.

Scott can be followed on Twitter @ScottFrog
Uprising can be followed on www.uprisingmovements.com
 

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