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This week I'm pleased to welcome DISC behavioral expert, assessment guru and internationally recognized trainer, Arthur Schoeck to the show. This is a double pleasure because Art's company, Data Dome, offers great tools for understanding yourself better (a key to building your personal brand) and he has built a personal brand reputation as a much sought-after expert in his industry. Find out more about Art Schoeck and Data Dome by visiting http://www.datadome.com. David Cohen, founder of Equation Arts, discusses personal branding in the age of social information. The show features, ideas, opinions, and visits by guests who are experts in their fields.