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CyberVillage SpotLight: New Millennium Marketing

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Rob Thrasher

Rob Thrasher

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Tonight we will discuss New Millennium Marketing which includes search engine optimization and marketing, pay per click, and building what I call an AlphaMatrix of external referring websites that you have partial or full control of. Also, we explain that without a strong keyphrase strategy, much like without a focused business strategy, you are likely to fail. Reach for the stars but keep your feet firmly attached to the ground. Better said, hope for the best keyphrase, but plan for the worst. You need them all. Some people don't even own their own name in Google, or simpler yet, aren't in Google Local Business directory. My new co-host Sal Valente will be joining us to discuss this topic.

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