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"Come Together" author Richard Courtney April 19th, 7pm EST

  • Broadcast in Business
Those Diner n Motorcycle Guys

Those Diner n Motorcycle Guys


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Join Conversation Crossroad hosts Betty-Lynn White and Garrison Leykam for their interview with Richard Courtney, co-author with George Cassidy, of "Come Together: The Business Wisdom of The Beatles."
"Come Together: The Business Wisdom of The Beatles" unveils the historic rock band as the ultimate business case study, chronicling the calculated and often brilliant effort that turned four teenagers from Liverpool, England, into a multi-billion-dollar franchise with multigenerational appeal.