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Are you using Slideshare for your content marketing? Yes? Are you using it to it’s fullest potential? No? Then it’s time to possibly reconsider! This episode of Content Marketing 360 Radio Show, has host Pamela Muldoon talking with Todd Wheatland, Vice President of Thought Leadership & Marketing for Kelly Services and the man who literally wrote the book on using Slideshare as a powerful content marketing platform. Todd shares some insights and tips from his book, The Marketer’s Guide To Slideshare: How To Build Your Brand, Generate Leads & Create Opportunities, published through CMI Books, the publishing arm of Content Marketing Institute. You will learn from Todd how he realized the marketing potential of Slideshare, and how it has become a lead generation machine that is now an imperative part of the content marketing plan at Kelly Services. By getting a better understanding of how this platform works, you too will see that this may be the missing link in your current list of marketing strategies. Thought leadership, lead generation, social networking all lead to an ROI when using Slideshare! Content Marketing 360 Radio Show is only on Next Stage Online Radio, part of Next Stage Media Group.
It's good to talk.