Rethinking Corporate Communications with Jeff Porro

Jeff Porro, PH.D., Principal, Porro Associates, has written “first-person speeches” and provided communication strategies for the CEOs of Sodexo, Eastman Chemicals, the McGraw Hill Companies, Office Depot, the COO of General Mills, as well as for former UN Secretary General Kofi Annan, and other government and association leaders. Jeff is moderator of the October 1 opening panel: HOW THE WORLD HAS CHANGED - HOW CORPORATE COMMUNICATORS MUST CHANGE opening panel at the upcoming Communitelligence conference: RETHINKING CORPORATE COMMUNICATIONS 2009: Delivering More Value In A Tough Economy, Sept. 30-October 1, Washington, DC. In this interview Jeff talks about the changes he's seeing in the communications profession.