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Getting Back To Basics To Build Your Business

  • Broadcast in Entrepreneur
The Coach and Mentor Group

The Coach and Mentor Group


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This is a topic that's been coming up lately - getting back to basics when it comes to marketing. It's so easy to set aside what works and start chasing BSO's (Bright Shiny Objects).

I was working with someone earlier this week on their marketing strategy and talking about their 'call to action' (your call to action is your standard offer that you drive everyone to, a free analysis or consultation perhaps)and what they could use for their call to action.

In discussing what has worked in the past it turns out they already had something in place but it had fallen off the radar.

This really is a common problem, I do it too if I'm not careful! Fortunately, there's also a common solution and that is to have a strategy in place and to follow that strategy. I have a downloadable marketing plan workbook that lays out an easy to follow, step by step strategy to keep business owners on track so they don't lose sight of the basics.

Print your Action Worksheet before the show.  Visit The Coach & Mentor Group to learn more.

Monday Morning Movation™ was created to encourage business owners through motivation and inspiration by delivering a postive message to get your week started off right.  Each week we focus on a different topic that will help you achieve the level of success you desire.  Each topic provides a positive message with specific action steps in a straight-forward manner that is easy to understand and apply.