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What is the impact of Social Media on film making? - special guest Hue Rhodes, Writer and Director of "Saint John of Las Vegas,” in theaters Feb 2010 The new saying goes, “Twitter can make or break a movies opening weekend.” It is apparent that Social Media has become part of the promotional ecosystem of the Filmmaking industry. Social Media is also having a much deeper, but less visible impact to other aspects of the business. From distribution to scriptwriting, Social Media is playing a role in helping (and in some cases harming) the industry. Join us as we speak with Hue Rhodes, a writer and director, with a impressive internet industry background, who’s first feature feature film "Saint John of Las Vegas" will be in theaters Feb 2010.  It stars Steve Buscemi, Romany Malco, Sarah Silverman, Peter Dinklage, Emmanuelle Chriqui, Tim Blake Nelson and John Cho.  Spike Lee is an executive producer.

Real time search means looking through material that literally is published in real time. In other words, material where there’s practically no delay between the author thinking up the content, then writing the content, and publishing. You take a picture and seconds later, it’s posted to the world to see. You think of something, immediately tap it out on Twitter, and your tweet is shared almost as soon as you thought of it. Real-time search, which collects all this “instant” content is valuable because it lets you know what’s happening right now on any given topic. Companies use it to handle customer service. News junkies use it to follow political events. The issue for real-time search is figuring out the right balance between immediacy, popularity and relevance. Stream everything without any filtering, and a search could bring up a lot of irrelevant chatter. Filter too strongly, and a search might omit important trends that have been picked up in the last hour. Join us we speak with Gerry Campbell, CEO of Collecta - a real time search service that Venture Beat names as one of the 11 contenders to rule real time.

Imagine that you've got a hot online profile -- so hot, in fact, that hundreds, maybe thousands, are vying for your attention. For lovelorn online daters, that may sound like a dream come true, but for employers using Internet job boards to fill spots during an economic downturn, the idea is decidedly less romantic: As exciting as it may be to have a huge applicant pool at your fingertips, taking the time to sort the studs from the duds can be daunting. Enter job matchmaking site Bintro.com. Much like the dating site eHarmony.com, they match their clients -- in this case, job candidates and employers instead of singles looking for love -- based on information gleaned from online profiles and questionnaires. The result? Only qualified candidates make the cut. Bintro is a free matchmaking service for everything. All you need to do is describe what you're looking for and Bintro will take care of the rest. It works around the clock and immediately updates you when it finds something that fits your exact needs. Bintro uses semantic technology that recognizes, extracts and categorizes your words to figure out what you mean. You won't confuse it with lots of details or jargon because it understands natural language and industry-specific terminology. Join us on Friday at Noon Eastern / 9am Pacific as we speak with Marcus Trevisani Chief Technology Officer of Bintro.com Marcus was the former VP Engineering , eHarmony.com. Former VP Engineering, Weider Publications Internet Networks. Specialist in enterprise architecture and semantic web technologies.

A problem created by the rapid pace and huge volume of information created by real-time Web technologies and practices is finding relevant information. One approach, known as real-time search, is the concept of searching for and finding information online as it is produced. Advancements in web search technology coupled with growing use of social media enable online activities to be queried as they occur. A traditional web search crawls and indexes web pages periodically, returning results based on relevance to the search query. Thoora is a new and unique service that helps people discover the news attracting the most attention within social and traditional media. In real-time, Thoora identifies the most interesting stories by exploring the entire blogosphere, Twitter and nearly 5,000 traditional media sources to determine the stories attracting the most blog posts, comments, tweets, and news coverage. Michael Lee is Chief Strategy Officer for Rogers Communications Inc. and CEO of Thoora. Mike is responsible for strategy development, business development, and strategic partner management for the Rogers Communications' group of companies, which include Rogers Cable, Rogers Wireless, Rogers Media and Rogers New Ventures. This is a must listen for anyone who is involved in the SEO business today

Sometimes the biggest experts in the field are you. When you see a challenge that is in front of your business, you may have a unique approach to solving it. That solution, if executed properly could be the basis for an entirely new business. Black Tonic is a product created by the company Wolv3rin3, a small design firm with a long legacy of web savvy thinking and application development. They had a unique problem of presenting their ideas and designs to clients over remote distances, usually via email. More often than not, this led to missing explanations and miscommunication of design submittals. Black Tonic allows designers to share projects with remote clients, while controlling the pace and content of the review. This allows for detailed explanations of design concepts, instant feedback from clients, and greater efficiency in the approval process. We will listen to how Wolv3rin3 founders Phileppe Blanc and David Price identified the unique challenge, created a real time web platform to address the issue, and the unique challenges that they face in launching the product, Black Tonic. This is a must listen to anyone who has ever thought about how to make their own business better and stronger.

With more than 15 billion documents on the World Wide Web today, there could be hundreds of thousands of documents with similar keywords requiring readers to sort out what is relevant. By applying a more human-like understanding of the words on the page, new technology automates connections between Web content. This changes the way consumers discover and engage with content on the Web. Our Special Guest is Will Hunsinger, CEO of Evri, one of the companies leading the charge in this new technology. Will brings a deep knowledge of consumer Web marketing and product management to Evri. Hunsinger, former CEO of Adeze, an interactive advertising platform, has recently been an entrepreneur-in-residence (EIR) at Maveron LLC, a venture capital firm based in Seattle. Prior to Adeze, Will was vice president and general manager of Gap Online and VP of product management for Gap’s Direct Division. He managed Gap Online’s business operations, business development and product management. He also served as senior director of strategy and new business development for Overture Services prior to its acquisition by Yahoo! and as vice president of business development and product management at Business.com. Will began his career at Andersen Consulting, now Accenture, and graduated from the Georgetown University School of Foreign Service.