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cliqology is a source of information and commentary specifically dedicated to how professionals across the entire marketing spectrum can take full advantage of the Social Revolution that is happening on the web today.

On-Demand Episodes

Nowadays, if you’re not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog—even celebrities! With the popularity of social networking comes the need to learn about social... more

Why are brand marketers uncomfortable with Social Media? Ad Agency IMC2 has made an investment in social media to generate results that would help a brand marketer say, “I can see the possibilities of this” versus “Well, I’m not Coke.”... more

A wise old owl sat on an oak; The more he saw the less he spoke; The less he spoke the more he heard; Why aren't we like that wise old bird? By definition, Social Media encompasses the behavior of people talking with one another. And... more

More and more brands are using branded-virtual gifts to extend their reach and bring the brand experience into social networks in a way that consumers find fun and engaging. Virtual goods are non-physical objects that are purchased for... more

Content aggregations platform that finds, filters and publishes the best news, blogs, photos, videos and social media about any topic. We use a combination of technology and human experts to find the hottest, freshest, most relevant... more

Who should own Social Media, the PR team or the Ad Team? - Special guest Colin Crook, Voce Communications How can we corporate marketers distinguish between PR and Advertising, since Social Media has created such a mash-up of... more

Starting a online business that solves your own problem - special guests Black Tonic. Sometimes the biggest experts in the field are you. When you see a challenge that is in front of your business, you may have a unique approach to... more

Can you use social media to spread ideas and thought leadership? - special guest David Gillespie, Author of “Digital Strangelove” & Account Director at Maclaren McCann Many people equate Social Media with the sharing of funny video with... more

The Real Time Web: A view from the trenches - special guest Tony Haile, bit.ly, chartbeat, and twitterfeed. Betaworks' own Tony Haile joins us on the podcast. Tony is currently working on cutting edge real-time projects like Chartbeat,... more