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It is visible when something is out of sync with your business branding. If something isn’t jiving on your website, your blogging, your offering, and your customer service, it makes people pause, especially if you are selling a big ticket product.
Same is true with offline branding. How your business cards look (or whether you even have them), your physical presentation, and whether you can tell someone what you do in a coherent and natural elevator speech, may be just the element to have your prospect close their wallet. You’re lucky if they will give you another look down the road.
So is your business branding in sync with everything that you do? In this episode Christina gives a rundown of the things every mompreneur must consider in branding your business.
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