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The Big Deal About Authorized Retailers

  • Broadcast in Business
Channel IQ

Channel IQ


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Authorized Badging. Nothing new, right?
Channel IQ is innovating the concept that consumers are already familiar with, and creating a dynamically served badge for retailers websites. This will change the way consumers shop online. In this segment, Anthony talks with Jeff Messer, GM Brand Protection for Channel IQ about how Channel IQ is creating the first-ever social network for managing relationships between retailers and manufacturers. In this segment you will learn about how the Channel IQ authorized partner network:
  • helps consumers navigate to the best possible transaction
  • is using innovative tactics and dynamic insert to differentiate itself from traditional static partner badges  
  • is implanting the idea of "authorized" through every stage of the sales cycle
  • uses third-party verification as a means to support the value of the authorization
  • is working to strengthen the consumer's perspective of authorized and gain universal acceptance of the Channel IQ authorzed partner network as the the standard platform
Listen in to this 25 minute podcast and get a comprehensive understanding of the value of authorized, and how to help consumers understand that there is more to a sale than just the best price...
To find out more about badging visit Channel IQ now.