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Academic: Power and Persuasion in the Media

  • Broadcast in Education
Cathy Bennett

Cathy Bennett


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To quote my next guest, Mike Randolph, "There are changes happening in our media landscape as the old "one-to-many" mass media model, where information was highly concentrated, is now co-existing alongside a more interactive, new media world where individuals can become citizen journalists or advocates through technologies like blogs, podcasting, etc. Those of us who are old enough to recall the world before the internet find it fascinating to think back to how we interacted with media say 20 years ago, when you couldn't google something or follow the world on twitter. There was a lot less stuff coming at us in those days, and we were arguably more 'consumers of information' rather than 'producers' of it ourselves, like we can be today. So lots of changes, lots of effects and consequences of those changes....for good and for bad." My guest, university instructor Mike Randolph, will takes us back and then forward regarding how media influences our perceptions, behaviors, and beliefs. We will discuss ways to think critically about all this information overload. Are you credible, am I credible? How do we measure that? Our discussion will shed some light on how different mediums influence us, for good or bad...