Social Media - The opportunity for the IT Reseller that is as easy as using the phone

Many IT resellers got their start in the late 90's helping businesses build their first web presence. More than a decade later and a similar opportunity is emerging with social networking and social media. As effective marketing plans are becoming more and more digital the need for social content and a social presence is becoming increasingly important but it is not easy for a small business to get started. In this podcast Caleb is joined by Bilal Jaffrey IBM Worldwide Social Media and Competitive Marketing Leader and Alan Levy the CEO of BlogTalkRadio, the social media platform we are utilizing for this podcast. Caleb, Alan and Bilal will discuss the opportunity along with tools for a reseller to get started with social media.