Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

The Importance of B2C Style Reviews in B2B Purchasing

  • Broadcast in Business



Follow This Show

If you liked this show, you should follow BuyersMeetPoint.

Today Buyers Meeting Point welcomes Andy Kohm as our guest. Andy is the CEO at VendOp, a B2B review platform. 

Through nearly a decade of conducting R&D in the medical device field, Andy experienced the problem of vendor selection firsthand, specifically finding, vetting and qualifying vendors and suppliers. Andy is a serial inventor having 20+ issued patents and over 50 pending patents, as well as a Ph.D. in engineering from Ohio State University and an MBA from The Wharton School. Rather than continuing to toil on in frustration, he decided to work towards a solution. He has been at VendOp since 2013.

In this interview we discuss:

  • The popular trend of sharing reviews online that is spreading from the B2C space to corporate purchasing
  • The background work required to verify the identify of a reviewer while still keeping their identity private
  • How more information from multiple perspectives can improve the procurement and strategic sourcing processes