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  • Steps to Improve the Value of Your Home

    in Business

    On January 14, at Noon, my guest will be Florence Sommer.  Florence is the premier New York City real estate and lifestyle expert specializing in the city’s most desirable neighborhoods, with a focus on properties in Manhattan’s elegant and historic Upper East Side. Florence has lived in the Upper East Side for more than 25 years and is the top broker in the building in which she lives – having sold more than 120 units there. While her specialty lies in the Upper East Side, Florence loves all that the city has to offer and will work to find buyers their perfect property throughout its many diverse neighborhoods, including Tribeca, Midtown and the Upper West Side. Clients benefit from her hallmark 18 point sales strategy, which includes the use of innovative and personalized marketing techniques like custom video walk-throughs of the property and real-time social media integration.
    Florence’s real estate philosophy is simple: listen, educate, communicate and deliver. She works closely with her clients to learn about their unique needs; she educates them throughout the process so there are no surprises and no missteps; she is dedicated to a quick response time; and she delivers on promises and exceptional service. In order to get to that final point – delivery – Florence has to be her client’s strongest advocate. As a certified negotiation expert, Florence is not hesitant to use her expertise or business acumen to ensure success. Described as professional, caring, smart, honest and thorough, she receives rave reviews and referrals from her clients who know that as their real estate broker, Florence is their ally.
     

  • Navigating the Manhattan Real Estate Market

    in Business

    On January 28, at Noon, my guest will be Shelley Lindauer.  Shelley provides her clients with superior, professional service. Communication, integrity, and honesty are the bywords she operates by. For sellers, her goal is to achieve the highest price, in the shortest time, with the least stress. A property that meets her clients’ needs, priced right, and in the right location, is what she will accomplish for her buyers. She oversees every aspect of the transaction, from beginning the search or listing through a satisfactory negotiation and closing. Shelley has been selling and listing millions of dollars of real estate at Keller Williams over the past two years. She understands the complex business side of every transaction, and more importantly, she understands the emotions of her buyers and sellers. Prior to her real estate career, Shelley was a Certified Public Accountant, marketing business owner, and non-profit executive (immediate past Executive Director of Women of Reform Judaism).
    Shelley is a native of Brooklyn who has spent most of her adult life in Manhattan.  She is a graduate of Hunter College, and has completed certification as a Certified Negotiation Expert and Certified Buyer Representative.

  • Online Marketing for Small Businesses

    in Business

    On February 25, my guest will be Oguz Konar.  Oguz has seven years of online and offline sales management and marketing experience. After witnessing his family’s small business fall apart due to financial and marketing illiteracy, he decided to take action and learn the secrets of sales and marketing to keep other small business owners from making the same mistakes.
    He is the creator of a proven system called Direct Mail Marketing Machine which is a DONE-FOR-YOU direct mailing system for busy professionals who needs predictable flow of new business now.
    He’s also the owner and the founder of Massive Action Consulting and Marketing, where he helps professionals and small business owners attract new clients and grow their business exponentially by becoming the celebrity authority in their field of expertise. He’s a strategic marketing consultant on categories such as video marketing, social media marketing, reputation management, lead generation and sales management.
    Oguz published his first book, 10 Ways to Grow Your Practice In The New Age of Marketing, in September 2013 which became the Amazon bestselling book within the first month of publishing.
    He spends most of his time consulting his clients on implementing effective, productive and no-nonsense marketing strategies to maximize their income in the shortest amount of time.

  • Helping the Underserved Become Contributing Members of Society

    in Business

    On March 18 my guest will be Ann Bonfiglio.  Ann is founder and executive director of Partnership for Student Advancement.  Her life-long goal has been to help underprivileged minority youth improve their future through a career.
    She has taught high school students preparing girls for the New York State Regents exams, and has tutored in remedial English classes at Kingsborough College.
    To quote Ann, “All my life I have been concerned and sympathetic towards young people who are members of families in the poorer segment of our society, and who do not have the financial ability to support the education of their children. In bringing up and educating my five children here in New York City ‘s public schools, I was constantly aware of this problem.
    One major factor that prompted me to start this charity was the pro bono work of my late husband, an attorney. He was an inspiration to me since he was always giving legal advice to poor families and representing them at little or no charge.
    Personally, I believe that every child here in America deserves the opportunity for a bright future. I am passionate about helping as many young people as possible through PSA to identify jobs and careers, find personal fulfillment and make a life for themselves.”

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