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The Vertical Mindset for Mobile Marketing

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Brand Matters

Brand Matters

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This week's episode of Brand Matters discusses why it's important for brands to switch from a horizontal to a vertical mindset when it comes to creating content for mobile devices. We also recap some related insights from the App Promotion Summit in Berlin.

Show Links

Why Brands Need to Adopt a Vertical Mindset (MarTech Series)
App Promotion Summit

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