BGL 131008 Measuring The Return On Investment Of Your Social Media Programme 10/13/2008 - Krishna De on Blog Talk Radio

Dec 09, 2009 10:26PM UTC

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Krishna De

EPISODE NOTES

Host Name:	Krishna De
Show Name:	BGL 131008 Measuring The Return On Investment Of Your Social Media Programme
Date / Length:	10/13/2008 5:00 PM UTC - 1 hr 30 min
Description: h:24250 s:309042	This week our guest is word of mouth marketing and social media consultant Chris Aarons of BuzzCorps.com. We discuss how to develop a social media marketing programme for your business. We review the Hewlett Packard Case Study '31 Days Of The Dragon' which engaged influential bloggers who connected with their communities as part of a word of mouse marketing strategy. Shownotes and additional resources are at the show blog www.bizgrowthnews.com expand

Tags:	social media blogging word of mouth marketing return on investment online marketing

Comments

Gene On The Scene

Gene On The Scene

10/20/2008 1:56 PM UTC

Great subject! I'm making this show a favorite.

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