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Judy Schramm: 5 Essential LinkedIn Strategies for CEOs

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Judy Schramm is the CEO of ProResource, a social media agency that helps CEOs and thought leaders create a strong personal presence online and use social media to advance their business goals.

The company has a unique methodology for personal branding that focuses on sharing thought leadership, building an audience, and moving people to action, so clients can grow their businesses faster and make a bigger dent in the universe.

Schramm’s network includes more than 14,000 followers on LinkedIn and 4000 on Twitter. She blogs, speaks often at industry events, has written an ebook and many articles

About our discussion she says, "Many CEOs don’t realize how important LinkedIn has become. But this one social network can provide the foundation of a strong personal brand that benefits their business and helps them make a bigger dent in the universe.

"In this podcast, listeners will learn about the critical role a CEO has in social media, with examples of CEOs who are doing a great job. They discover specific strategies CEOs can use to leverage LinkedIn to tell their story, build their reputation as a thought leader, create and enrich relationships, gather competitive intelligence, and expand their audience."

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