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Host Doug Huggins talks with Jivox CEO Diaz Nasamoney

  • Broadcast in Business
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Jivox helps businesses improve the effectiveness of their marketing by reaching local customers through online video advertising. We provide advertisers with an easy-to-use online service to create high-impact video ads using royalty-free videos, images, music or existing creative assets and then place them on the Internet's best local content websites at very affordable prices. Online video ads created with Jivox come with performance-driving interactivity features that give viewers the ability to respond to a video ad on the spot. Ads are distributed through the Jivox Online Publisher Network, a locally focused network of premium publishers that includes more than 800 local TV and radio stations, newspapers, weather and other local content and specialty websites. Diaz Nesamoney, founder of Jivox, has had two prior successful ventures. Before founding Jivox, he founded Celequest, raised over $20M in venture capital, and served as its CEO until early 2007, when the company was acquired by Cognos Corporation. Celequest introduced the market's first BI appliance, a disruptive innovation that led to its acquisition by Cognos. He was previously co-founder, President and Chief Operating Officer at Informatica (NASDAQ:INFA), which he took from a startup to a publicly traded company in 1999 with a market capitalization of over a billion dollars. Informatica pioneered data integration software as a category and is now the market leader with over $400M in revenue.Diaz is a trustee of the American India Foundation, a leading international development organization charged with the mission of accelerating social and economic change in India. Diaz holds a Masters degree in Computer Science from the Birla Institute of Technology and Science in India.