Be The Media

Be The Media

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Join host David Mathison in this interactive, participatory program. Mathison is a media consultant, speaker, publisher, and entrepreneur. He has spoken everywhere from the United Nations to Columbia University to Cairo. His book, BE THE MEDIA, sold 5,000 copies in just 11 days. Mathison was Vice President with Reuters, where he pioneered online content syndication. As CEO of Kinecta Corporation, he raised $30m in two years. Mathison has a Masters from Columbia University.

On-Demand Episodes

Today's guest is NY Times bestselling author Joel Comm, author of Twitter Power and KaChing: How to Run an Online Business that Pays and Pays KaChing: How to Run an Online Business that Pays and Pays Joel Comm is a NY Times... more

David Mathison interviews Shel Horowitz, author of Guerrilla Marketing Goes Green (with Jay Conrad Levinson) Can YOUR Business make the world a better place? Can you improve the earth, your profits, and your customer base all at... more

Today we'll discuss how to create unique and memorable titles, products, and events, and the importance of legal advice when negotiating licenses for your properties. Guests include NY Times best-selling author Robyn Spizman,... more

David Mathison is taking your calls! Get your LinkedIn questions answered tonight on a special edition of Be The Media radio. Do you want to learn how to: * Create a powerful LinkedIn profile to attract opportunities, partners, and clients?... more

David Mathison is taking your calls! Get your Twitter questions answered tonight on a special edition of Be The Media radio. You will learn how to build a base of active and engaged Twitter fans and followers. Your host, David Mathison, was... more

Have questions about getting started with Facebook, or tuning up your fan, profile, and group pages? David Mathison is taking your calls! David explains how he pre-sold 5,000 books to one new Twitter follower in just 11 days through his... more

Today's show explores the brave new world of distribution and promotion. Our special guest is leading distribution strategist Peter Broderick. Peter develops strategies to help you maximize distribution, audiences, and revenues. Guests... more

Join the Woodstock reunion, featuring special guest, producer Michael Lang, singer Country Joe McDonald, emcee Wavy Gravy - and most importantly - YOU! We'll talk with Michael about the festival and his book, "The Road to... more

Live from Nashville, TN, it's the Hippie Chick Twang Shebang! Kim McLean (above), Devon O'Day, Eve Selis, and Shana Morrison (below) are four very unique songwriters with styles that range from sentimental to spirited to sultry to... more
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