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BDI Social Consumer

BDI Social Consumer 2011

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We all know that consumer behavior is rapidly changing. This half-day conference will showcase very specific case studies that demonstrate how leading brands engage, influence and service consumers through innovative social programs.

On-Demand Episodes

Case Study: More Than Just Facebook for Business: Translating Social Interactions into Actionable Social Intelligence Presented by: Alan Nugent, CEO, Mzinga Case Study: UbyKotex Gets Real Presented by: Juliet Wilson, Sr.... more
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Keynote Case Study: Digital Fitness Presented by: Bonin Bough, Director of Digital and Social Media, PepsiCo Case Study: One Marketing Program, Two Audiences: How Social Content can Bridge the Messaging Divide Presented by:... more
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