In chapter 1, Kenny and Andy dive deep into the science and applications of physiological adaptation. Research has shown that people can significantly change the composition of their muscle fibers and the magnitude of such changes can be shockingly high. Human beings can alter their physiology with exercise and nutrition far more than previously believed.
- Kenny and Andy
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Shrugged Collective is a network of fitness, health and performance shows that help people achieve their physical and mental health goals. Usually in the gym, but outside as well. In 2012 they posted their first Barbell Shrugged podcast and have been putting out weekly free videos and podcasts ever since.
Along the way we've created successful online coaching programs including The Shrugged Strength Challenge, The Muscle Gain Challenge, FLIGHT, Barbell Shredded, and Barbell Bikini.
We're also dedicated to helping affiliate gym owners grow their
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