Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

How AT&T Gained $47M By Mixing Blogging with Social Sales

  • Broadcast in Marketing
B2B Marketing Insiders Radio Show

B2B Marketing Insiders Radio Show


Follow This Show

If you liked this show, you should follow B2B Marketing Insiders Radio Show.

It’s true. Our B2B Marketing Insider’s Radio Show guest expert (Sander Biehn) helped his company (AT&T) gain $47 million in new business through a blog-centered social sales strategy.

Sander, who held various positions at AT&T including Global Account Manager, Integrated Solution Specialist, Premier Client Director (Sales Manager), and blogger for AT&T’s Networking Exchange will show you how his social sales strategy worked and why.

Listen to this "social selling" interview - then get our guest expert resources at: http://www,b2bmarketingradioshow.com/resources