Using Slideshare for Lead Generation

 LinkedIn's Slideshare evangelist Kevin Fisher shows B2B marketers how they should be using Slideshare for lead generation on this B2B Marketing Radio Show.

You'll learn:

• Why a B2B marketer cannot rely solely on whitepapers and blog posts anymore
• How are organizations using Slideshare for social selling?
• How Marketo generated 300% more leads using Slideshare
• How Achievers, an employee engagement software company gained dozens of leads within 1 week after launching their first 5 presentations on Slideshare
• 5 tips for turning Slideshare into a lead generating machine
• The mistakes B2B marketers are making when creating their presentations - and marketing them on LinkedIn that are keeping viewers from becoming leads
• The must-have elements that all successful lead generating presentations have
• How should we be using visual thinking in our presentations
• Plus much more

Listen to this episode of B2B Marketing Insider's Radio Show, then grab our guest expert's free resources at: http://b2bmarketingradioshow.com/resources