Over the last couple of years we have worked day and night to build a presence on face book. It was very disappointing in the beginning having to find friends and build relationships. As directors, producers, writers, and talk show hosts we were here on face book for a very different reason than most. Our purpose was to build a massive audience, following and fan base for Alternative Public Radio International and to glean support for our missions - advocating for the mentally ill and making people more aware of the tremendous amount of abuse and neglect that is happening to this population. We have also been senior citizen advocates for over 25 years educating the masses on how to navigate this very complicated long term care system, where again abuse and neglect is rampant in the system.
Our objective here has never been about shallow, empty, non-conclusive, clueless social networking. We have always stood on a very strong, solid platform that requires 15 hours a day in the studio making solid connections with other advocates around the world who share our goals and objectives.
As of about a week ago we came up with a plan to start "Project Cross Promote". We know this is being done around the world and we know that some of these cross promotion projects are working very well. Cross promotion and multidimensional marketing is the wave of the future. But most people including authors, musicians, writers, poets and others have a very limited knowledge of how to make this work successfully. If done right cross promotion can build long lasting, powerful, profitable bridges among a very choice group of creative talent.
TO SEE THE FULL PIECE ON PROJECT CROSS PROMOTE: https://www.facebook.com/notes/marion-pound/the-power-of-cross-promotion-by-marion-pound/699927720097067?pnref=lhc
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