Possibility Partners with Ande Lyons


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Keep your entrepreneurial journey informed and inspired! Join host Ande Lyons every Thursday at 12 noon EST as she chats with the best entrepreneurial experts sharing their awesome advice to help you thrive with your entrepreneurial adventure.

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How do you continue to grow your business in a meaningful way that makes a difference? Implementing a Cause Marketing Strategy is an important first step. But before you select a nonprofit partner – you need to create a Strategic Volunteer strategy and do your research. Effective cause marketing campaigns are built on solid foundations and taking the time to choose the best partner for your business is key to creating a successful outcome. More importantly, you need to think beyond the money. Strategic Volunteering is not just the monetary contribution. It's also about donating time, products and services. This week's Guest, Susan Finch, is a web developer, strategic content and graphics creator, social marketing advisor, co-host/control room Google+ Hangout On Air maestro, and your personal web trainer. Susan also knows a lot about Strategic Volunteering and is sharing her best tips and advice for business owners. Susan is the President of The Binky Patrol, a not-for-profit organization she founded 14 years ago to provide hand sewn, knitted, crocheted or quilted blankets to unwed mothers for their newborn babies as well as children and teens in need of comfort: those who are ill, abused, in shelters, foster care or experiencing any type of trauma. The stories at The Binky Patrol will make your heart sing with joy… you can easily get involved… and it's easy to make a Binky… watch this video to learn more! Please connect with Susan via her website, Google+, Twitter and The Binky Patrol. She would LOVE to hear from you!
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