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SEO and web marketing guru Allan Pollett show on the latest and greatest web marketing strategies.

On-Demand Episodes

This is part 1 of three part series on how to manage your reputation online. This first part looks at how to build your brand. Looking at how to leverage the Search Engines, Social Media, and Blogs to make yourself or business into a... more

If you've been listening to the past episodes you should have many of the Google keys to success rankings. The final tool is Google Analytics which allows you to see the fruit of your labor. In this fourth and final part of the series I'll show you... more

This is the last installment of the four part series. I highly recommend listening to the whole series. In this last episode I'll going to cover Google Keyword suggestion tool. This is where you learn which terms to target. It is not about... more

This is part 2 of a three part series looking into the most powerful Google tools for marketing. By using the tools mentioned in these shows you can learn how to dominate the Google search rankings. Even better is that some of these same... more

This is the first part of a 3 part series reviewing important Google tools that can really help your rankings on Google. In this episode I'll be reviewing Google's toolbar and Google Webmaster tools. Google's toolbar has many search engine... more

LinkedIn has reached over 100 million users and it possibly the most powerful B2B social site. The importance of LinkedIn will looked at in detail and this show will give you a clear understanding of how to use LinkedIn to build... more

Recently, Twitter celebrated its 5th birthday. Many critics of it said it would never last. They were probably the same people who said television was a fad. Twitter is increasingly becoming a powerhouse on the web. With over 200 million... more

I was looking for suggestions for this week's show. For those who made suggestions thank you. I couldn't really work a show around the ideas, so I'm going back to the basics of SEO. For those who aren't familiar SEO stands for... more

Possibly the most popular platform to build a web site on today is WordPress. WordPress allows people with very limited computer skills to easy build web sites and blogs. WordPress originally was intended as a blogging tool has to grow... more

Recently, Google did a major update that affect 12% of US web sites. It was dubbed the farmer update because it targeted scrapper and farm content sites. The impact of this update was felt across the web, but how does it affect your... more