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At 0:00 on the June 7, NINETOWNS operators of "World of Warcraft" to stop costumes, Netease formally took over the mainland of Warcraft operator, due to which the need for policy approval, the server set up, data transfer link, "hand of Warcraft" will result in about 2-3 weeks of the transition period, this also means that about 5 million after 4 years of World of Warcraft cd key players take a long vacation.    
As the "World of Warcraft" in the free period, which the company and the domestic network is an opportunity for overseas companies, manufacturers fast start, the Internet has already begun his work in promoting efforts to increase the discount Card games and other marketing means to draw players of world of Warcraft cd key.    
Competitors have made a number of targeted ads, such as the Gold Mountain "jianwang" "a world of closed doors, a martial arts and opened the door," a grand "Tower of the eternal" "another world waiting for you to change" and so on. NINETOWNS itself to the retention of Warcraft players: "King World" "Two Worlds in turn, NINETOWNS New World", more than a few games in the advertisement referred to as the "world", the goal against "World of Warcraft "player, with strong hints of color!  
5,000,000 of the potential value of Warcraft players    
Such a huge number of players of wow cd key created by market share, from 08Q4 NINETOWNS results can be seen on the general: According to NINETOWNS reported 2008 fourth quarter, when the quarter came from its payment network "of Warcraft world "net operating revenue of 3.8 billion yuan, accounting for more than NINETOWNS 9city total revenues to 93.8%.    
Converted into measures of Warcraft Card is: 30 to 66 hours of the Card estimates, 3.8 billion in quarterly sales revenue means that the Card 12670000, the average monthly sales of 4,230,000, more than one million per week , more than 140,000 a day.    
Important to mention that, "World of Warcraft" The players are paid five million active users, with four years of Warcraft came all the way, we can see that loyalty, or NetEase will not be dedicated to the struggle of an already operating four-year-old game, is the value of Warcraft players can foresee in the future the continued economic benefits.     
NetEase to retain the number of people    
Sina quoted Science and Technology, "World of Warcraft" in China the latest survey storm proxy data: To date a total of 129,752 users to participate, and 53.1 percent of the players that NetEase will continue to support the operation of the "Warcraft" players do not support a ratio of 21.4%, left 25.5% of the players took a wait and see attitude.     
Netease agents which support is a result of Warcraft players that have chosen their own game and will not be affected by the replacement agent to continue on their own game.    
However, 53.1% of the proportion who can not afford to take over the peace of mind Netease, because players do not support accounted for 21.4% of wait and see players who accounted for 25.5%, at the same time, there is a great group of players to choose service expedition to Taiwan, to that end, Taiwan's Soft-World of Warcraft game service companies because of the change agent mainland windfall a lot of "new players."