Launching and Creating Your Product Line with Sarah Shaw

Sarah Shaw is an information "junkie" and the ultimate go-to girl for everything -- from which stores are the best to approach first, to how to calculate your margins, to best manufacturer. Translating ideas into action is her strength, and she lends her wisdom willingly to those who have brilliant ideas and want to turn them into gold! In 1998 Sarah launched a uniquely fashioned pinked felt bag, and wore it everywhere she went. Soon, people were clamoring for them, and her handbag business was born. Within a year Sarah's Handbags could be found on the pages of Instyle, Oprah, People, Lucky and Marie Claire magazines and in Anthropogie stores nationwide. Over the next five year the business grew quickly selling to over 1200 boutiques and major dept stores nation wide. Sarah will teach you how to bring your product to life and all the secrets she learned along the way to help you achieve success.