Phil Zelinger - AdAgencyOnline.Net Automotive Advertising  

Most auto dealerships have already invested in a virtual showroom to supplement their real ones. The real challenge now lies in how to "furnish" them.

Conventional wisdom has already populated auto dealer's websites with retail sales and service messages and a variety of necessary and expected dealership related information such as inventory, store hours, maps, staff, "specials" and a variety of conversion tools designed to escalate the web search into a real world contact. In most cases auto dealers are simply providing the same type of information online as they do at their dealerships and in their existing automotive advertising messages. The trend to replicate real world processes online is also a popular movement that has already proven to improve a dealer's R.O.I. in both their real and virtual showrooms. So far, so good - but we can't stop there!

The ability to use third party social networking sites - like CarFolks.Com - as well as lead sources - like Dealix, Cars.Com and online classified ads like those offered on eBay Motors Local and National - are also becoming the norm for forward thinking auto dealers that recognize and accept the need to attract online shoppers that use the internet to avoid car dealers and the anticipated "hard sell messages" that exist in both the real and the virtual showrooms that populate the world wide web. The next generation of sites will integrate these channels as part of their own online personality and blog talk radio is a perfect example of an opportunity that exists today which Philip Zelinger, President of AdAgencyOnline.Net STRONGLY recommend to anyone that will listen!

The ability to create an online personality that relates to the Internet community that seeks out these kinds of personal shopping messages is available through blogs and/or linked micro sites that target select groups and provide information instead of sales hype but they usually are distanced from the dealership's site to soften the blow when shoppers discover that a car dealer is behind them.

AdAgencyOnline.Net is a FREE automotive advertising resource/networking portal that Mr. Zelinger hosts for his affiliated agencies, auto dealer clients and selected auto industry vendors.  Mr. Zelinger invites automotive advertising agencies and auto dealers to visit the site M-F between 12 noon ad 12:30 PM EST to listen to their blog talk radio station to see how blog talk radio works and to learn how you can develop and integrate your own station onto your dealership's website. If you are too shy or too busy selling cars you are welcome to use their station - WAAOL, All Automotive Advertising News All The Time - with programming like their "Dealer Spotlight" show that they can link to your site to spread the word to your own site visitors or to their consumer audience earned through the leveraged S.E.O. and S.E.M. that their portal provides. 

The first auto dealer to take advantage of Dealer Spotlight was Hal Howard, Dealer Principal at Goldsboro Chrysler Dodge Jeep in Goldsboro N.C., and he is a strong supporter of the show based on the increased sales and site visitors that he experienced immediately after his appearance.  Auto industry vendors are also welcome to join the programs as invited guests on their FREE half hour shows between 12:00 noon and 12:30 PM EST or to invest in their paid programming with your own scheduled show and audience if you prefer to have AdAgencyOnline.Net host and produce your show for you.

In any case, to quote Mr. Zelinger, "Join the online audience that "hates car dealers" by speaking their language and investing in long term relationships rather than short term sales. Don't hide behind third party sites! Talk the talk and walk the walk of a car dealer that understands and cares about his customers by giving them what they want, when they want it without the obligation to buy something today. Most people prefer to do business with people thay like. After all, that's what friends are for and blog talk radio is a great way to make new friends!"

For additional information on the portal and blog talk radio as applied to automotive advertising visit www.adagencyonline.net or contact Mr. Zelinger directly at 888-796-2228.