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Lunch With Phil Discussing Automotive Advertising - IntellaCar For Automotive Advertising Agencies

  • Broadcast in Automotive
Phil Zelinger

Phil Zelinger


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This open business meeting offers an inside look into automotive advertising using cutting edge automotive advertising technology. Today's show will review -- http://IntellaCar.Com -- in an interview with one of their co-founders, Jim Hughes. What is IntellaCar? • IntellaCar is a sales presentation platform that resides on an iPad, iPhone or iTouch – providing the Sales Consultant with instant access to information, such as walk around. features/benefits, technology videos, competitive comparisons, inventory, and more. • Due to the mobile device, the sales consultant can access this information wherever and whenever he/she needs it during the sale – even without a connection. It enables them to build value in a vehicle and simplify the complexities - all without leaving the customer. • Relevant information is organized and prioritized based on the customer's individual stated needs; actually re-sorting the data to maximize relevancy. Why is it valuable to the sales consultant and the customer. • It empowers the sales consultant to assist today's educated consumer; enhancing credibility, building trust and engaging the buyer. It enhances values, so there is less focus on price. • The sales consultant has complete control and access to everything they need to earn the customer’s trust and business ... in that order! • In the end, INTELLACAR delivers a more efficient, effective and engaging sales experience, where the customer can make a confident purchasing decision. Philip Zelinger reviews automotive advertising technologies that turn car shoppers into car buyers. Today's show will also focus on how automotive advertising agencies can verify a quantifiable ROI from IntellaCar. Hosted by Philip Zelinger, President of AdAgencyOnline.Net, author of two books on the auto industry and a well known automotive advertising consultant. Automotive advertising agencies anxious to improve their dealers sales process will love this show and IntellaCar!