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Automotive Advertising Experts - Pat Ryan, Jr. Introduces MAX To Automotive Advertising Agencies

  • Broadcast in Automotive
Phil Zelinger

Phil Zelinger


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Automotive Advertising Experts invites automotive advertising insiders to share best practices for automotive advertising agencies and their auto dealer / vendor clients. Philip Zelinger, the President of Ad Agency Online, LLC and the host of an automotive advertising resource portal -- http://AdAgencyOnline.Net -- hosts the show with invited guests to discuss cutting edge automotive advertising applications. Today's show includes an interview with Pat Ryan, Jr. to introduce his new MAX marketing platform to compliment his more robust inventory management / marketing platform FirstLook. About MAX MAX is the auto industry’s first intelligent online advertising system. MAX (Marketing through Automated eXpertise) products enable dealers to increase online actions, sales, and margins by optimizing online ads, emails, and sales tools. Through over two years of R&D, MAX developed the MARK Engine which uniquely tailors an ad to consumers’ decision-making process. A team of researchers, data analysts and marketers are constantly improving the MARK Engine, giving it the intelligence to do things like make heated seats more prominent in ads in the winter months in northern states. Philip Zelinger is a respected automotive advertising expert who draws on his 25 plus year career as a General Manager and Dealer Principal, his recognition as a published author of two books on the auto industry and his role as the head of a national network of independent affiliated automotive advertising agencies who share his vision to blur the line between real and virtual showrooms for automotive advertising agencies. Philip will update his plans for the recently reviewed http://Intellacar.Com which will be launching their mobile sales presentation platform at the NADA Convention and updates on breaking news from SiSTeR Technologies Video Carlot about their video patent will also be shared with automotive advertising agencies anxious to stay on top of new technologies.