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Philip Zelinger is an automotive advertising expert drawing upon 25+ years of experience in the retail auto industry. As an author of two books on the industry, including one titled "How To Sell A Car" he is a recognized authority with a special focus on technology and internet based marketing.
Phil Zelinger
Date / Time: 2/10/2010 5:00 PM UTC
Category: Automotive
Call-in Number: (718) 664-9860
This "open business meeting" offers an inside look into automotive advertising agencies using cutting edge automotive advertising technology. Today's show will review the new role of social networking vs. SEO and SEM along with vendors that are on the "short list" for review at the 2010 NADA Convention scheduled in Orlando February 12th to February 15th 2010. Philip Zelinger reviews automotive advertising technologies that "blur the line between the real and the virtual world" with several automotive advertising vendors that cross that divide by turning car shoppers into car buyers. A special focus of today's show will be a new vendor client of Ad Agency Online, L.L.C. and a preferred automotive advertising vendor on AdAgencyOnline.Net - http://ronsmap.com . ronsmap is a new marketing platform that leverages inventory and social networking tools to sell more vehicles and service including a free listing opportunity for auto dealers and for sale by owner vehicles. Hosted by Philip Zelinger, President of AdAgencyOnline.Net, author of two books on the auto industry and a well known automotive advertising consultant. Philip will also review automotive advertising best practices to maximize R.O.I. on your real and your virtual showrooms using online transaction and varied conversion tools with enhanced video capabilities provided by SiSTeR Technologies, Laser Stream Video and Argistics AutoTransaXion along with leveraged resources provided by third party automotive advertising websites like the soon to be introduced http://ronsmap.com. Real Estate opportunities with Colliers Abood Wood-Fay and their CARS - Colliers Automotive Real Estate Services - and "New Wave Automotive, (N.W.A.) and a new joint venture partner - Market Acceleration Partners, (MAP) - will also be discussed as part of this automotive advertising forum as well as DealMaker.Com, CityTwist, Bulldog Marketing Technologies and Argistics AutoTransaXion
Upcoming Episodes
2/11/2010 5:00 PM UTC - Lunch With Ralph Discussing Automotive Advertising - NADA Launch For Automotive Advertising Agencies
2/12/2010 12:30 PM UTC - Automotive Advertising Experts - Automotive Advertising Agencies Pre-view 2010 NADA Convention
Original Air Date: 2/9/2010 5:00 PM UTC
Original Air Date: 2/8/2010 5:00 PM UTC
Date / Time: 2/5/2010 9:04 PM UTC
According to Philip Zelinger, the President of Ad Agency Online, LLC and host of a nationally recognized automotive advertising resource / networking portal -- http://AdAgencyOnline.Net -- "The 2010 NADA Convention And Exposition to be held in Orlando, Florida February 12th through February 15th could not have come at a better time. Automotive advertising agencies are anxious to listen and learn about new solutions to help them sell new and pre-owned vehicles in today's troubled economy, and the NADA Convention is the perfect place to do it."
"As the host of the blog talk radio station featured on AdAgencyOnline.Net -- WAAOL, All Automotive Advertising News All The Time -- I am tasked to review cutting edge technologies that promise to provide efficiencies and scalable solutions to maximize the R.O.I. for my auto dealer clients, affiliated automotive advertising agencies and site visitors. I recently reviewed ronsmap and I found them to be a new game changing online car selling and buying portal for both consumers and dealers, uniquely designed to drive better returns. Ad Agency Online has been engaged to help launch ronsmap at the 2010 NADA Convention and Exposition. I am convinced that their consumer and auto dealer-centric marketing platform featuring proprietary social networking driven applications like vBack, SellersVantage and Intelli-Leads will solve many shared problems for concerned automotive advertising agencies dealing within a downsizing auto industry. This one discovery will more than justify the investment of time and money that auto dealers and automotive advertising agencies will make in attending the NADA Convention."
ronsmap and their pending dealer launch at the 2010 NADA Convention was discussed on the blog talk radio show "Automotive Advertising Experts" featured on WAAOL that aired today, Friday, February 5th, 2010. During the show Philip discussed the importance of the NADA Convention to the auto industry as well as his plans to introduce ronsmap to automotive advertising decision makers at a shared Pre-NADA Networking Party co-hosted by Ad Agency Online and ronsmap. The party is to be held at The Ritz Carlton Hotel Lobby Lounge on Friday, February 12th from 8PM to 10PM. The confirmed V.I.P. guest list referenced many nationally recognized auto industry networkers and publishers that promised to help build the buzz around ronsmap including; Michael Roscoe and Cliff Banks from Dealer Magazine - host of The Digital Dealer Conference & Expositions, Jared Hamilton from http://DrivingSales.Com, Jeffery Kershner and Alex Snyder from http://DealerRefresh.Com, Ralph Paglia from http://automotivedigitalmarketing.com, Susan Givens from Auto Success Magazine and Anna Hildebrandt and Harlene Doane from Auto Dealer Monthly.
Other equally valued auto industry insiders who confirmed their attendance at the party to help launch ronsmap included Mark Boyd from CarGigi, Mark Dubis from CarFolks.Com, Leo Hillock and Stacey Coopes from FordDirect.Com, Chris Saraceno from The Kelley Automotive Group, Rob Hagen from Next Generation Dealer Services, Guy Manasse from DealerUps, Joe Webb from Digital Signage, Lewis Kuhl from Pathman Lewis, LLP, Bob Sherman and Andrew Price from R.L. & Polk Co., Douglas Kinney from VinSolutions, John Giamalvo from Edmunds.Com, Barry Brodsky from DealerWebTools.Com, Pete MacInnis from DealerCentric.com, Scott Davis and Curtiss DeGroote from Bull Dog Marketing Technologies, Dan Walls from Chrome.Com, Ben Wallach from Web2Carz.Com David D'Amico and Ken Schwartz from http://CityTwist.com and too many more to list with more confirmations pending.
About Philip Zelinger
Philip Zelinger is the President of Ad Agency Online, LLC and founder of AdAgencyOnline.Net. He invested 25 years as a General Manager and Dealer Principal followed by his last ten years in the automotive advertising industry learning from the teams that he built so he can now presume to teach on forums like AdAgencyOnline.Net. His role as a “Dealer Coach” is enhanced by his hosting a nationally recognized auto industry social networking portal and blog talk radio station – WAAOL, All Automotive Advertising News All The Time. As the author of two books on the auto industry, including “How To Sell A Car – a Career Guide to The Automobile Industry,” he is a recognized authority on market trends and developing technologies with the responsibility of selecting key vendors and applications for his dealer clients as well as forming strategic partnerships for his vendor clients to leverage their shared resources to help them bring their products and services to market.
About AdAgencyOnline.Net and Ad Agency Online, L.L.C.
AdAgencyOnline.Net reviews automotive advertising vendors and new technologies on several blog talk radio shows in addition to the Lunch With Phil Discussing Automotive Advertising. Other shows include “Lunch With Ralph Discussing Automotive Advertising” and “Automotive Advertising Experts.” The shows attract automotive advertising agencies, auto dealers, auto industry vendors and O.E.M. representatives that listen to WAAOL to find vendors, applications and technologies to maximize the R.O.I. for their automotive advertising dollars.
AAOL is a national network of independent affiliated automotive advertising agencies linked by an online communication / distribution system developed by Philip Zelinger. The proprietary operating system that powers AAOL was designed to reduce fixed and semi-variable expenses for full service automotive advertising agencies. The developing technologies that enhanced the performance of the independent automotive advertising agencies linked by AAOL has served as the role model for the solutions suggested on AdAgencyOnline.Net and represented by AAOL to their affiliated automotive advertising agencies when serving their auto dealer clients.
Ad Agency Online L.L.C is focused on discovering and representing new automotive advertising vendors not yet recognized by the mainstream automotive advertising industry. Automotive advertising vendors represented by AAOL include; Argistics - AutoTransaXion, DealMaker.Com, CityTwist.Com, Bulldog Marketing Technologies, Gumiyo, Kihon Media, CarFolks.Com, Ai Dealer, Laser Stream Video, SiSTeR Technologies - Video CarLot and ronsmap.com; to name a few.
For more information on Philip Zelinger, Ad Agency Online, L.L.C., ronsmap.com or for an invitation to the NADA Networking Party at The Ritz Carlton Hotel to help launch ronsmap contact Philip through AdAgencyOnline.Net. Automotive advertising vendors, automotive advertising agencies and auto dealers that would like to be considered as a “preferred automotive advertising vendor” on AdAgencyOnline.Net and/or to hire/join Ad Agency Online, L.L.C. to represent them can contact Philip Zelinger at pzads@bellsouth.net, call him at 888-796-2228 or visit AdAgencyOnline.Net at http://adagencyonline.net To quote Philip Zelinger, “Help is only a click away! After all, what are friends for!” ###
Original Air Date: 2/5/2010 5:00 PM UTC
Original Air Date: 2/4/2010 5:00 PM UTC
Original Air Date: 2/3/2010 1:00 PM UTC
Original Air Date: 2/2/2010 5:00 PM UTC
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