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There are three important aspects in running a small business. The three M’s: Access to MONEY; MANAGEMENT of limited resources; and MARKETING products and services to the right customers. This week we feature, Dr. Wesley Thoene, Associate Profess of Marketing and Management with the University of Rio Grande.
See 1 minute YouTube Promo: ttp://youtu.be/LOnNwtSQexc
The Success of Marketing in Small Businesses is a result of effectively managing limited advertisement dollars and other resources.
Dr. Thoene will discuss:
- The University of Rio Grande’s Student Resource - American Marketing Association
- Marketing - A Key to Success in Small Businesses
- Management Limited Advertisement Dollars
- Steps in Making a Solid Market Plan
Dr. Wes Thoene has many practical steps in undertaking Marketing and Management of Small Businesses. You will find his discussion and insights well worth your time.
For a complete listing, See All Guests: http://www.blogtalkradio.com/a-patrick-dengel
For a Complete listing, see all Past Pod-Casts on: http://sbdc.osu.edu/pdonline/