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Social Media Hour

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Social Media Hour  

Join Host Cathy Brooks and a rotating selection of top industry voices every Tuesday at 10am PST for Ad Hocnium's Social Media Hour. Each week the show will address the way in which social media is impacting, infiltrating and otherwise engaging business and society. How is our show different? Simple. Because this show isn't about our opinions - it's about yours too. Whether through our online chat or by picking up your phone and calling in, get involved. Join us. Let your thoughts be heard. See you on the radio ... kind of.

Show Notes

If you have suggestions on guests or topics you'd like to hear discussed, please email cathy@otherthanthat.com

  • Upcoming Episodes

    Social Media Hour - #31

    Social Media Hour

    Date / Time:

    Category: Internet

    Call-in Number: (347) 838-8459


    This week Cathy will be joined by Twitter co-creator, Dom Segolla, to talk about what's next for social media technologically speaking, and his new book - a Style guide for Twitter. Other guests pending.

    Upcoming Episodes

    - Social Media Hour

    - Social Media Hour

    - Social Media Hour

  • On Demand Episodes

    Original Air Date:

    Social Media Hour - #30

    This week it's a deep discussion on doing social good with social media. There has been much talk, and indeed much action, amidst the digital denizens when it comes to charitable exercises. Twestival - an event orchestrated wholly online using Twitter - has raised hundreds of thousands of dollars, both for global efforts and local efforts. This, however, goes beyond that. As leaders and top participants in all of these social media platforms and technologies, there still exists a problem -- we are not the majority. In spite of increasing numbers, the majority of people on this planet still do not use social media to the extent that some do - and that's just talking about regular use. When it comes to doing social good, and by that I'm talking about more than just raising money for charity, there needs to be a distinct effort by those deeply steeped in the stuff, acting as responsible stewards of that which we promote, and find ways to engage and mobilize a better society. On this week's show, Cathy will be joined by JR Johnson, CEO of Lunch 2.0; Myles Weissleder of SF NewTech and Chris Heuer of Ad Hocnium to talk about one effort in which they are engaged to do just this. Join us ... and learn how YOU can make a difference.

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  • Original Air Date:

    Social Media Hour - #28

    It's preaching to the choir a bit to say in this forum that technology is impacting our world. After all, if you follow this program with any regularity it's probably because you're deeply steeped in the stuff. That said, it's not often that the program gets to take a truly deep look into the way that technology is fostering the kind of social change that has been heralded. This week that changes. Starting with guest Gary Bolles for a conversation about how the conference business has evolved and where online and offline meet. Also this week Carnegie Institute senior fellows Rita King and Josh Fouts, along with Millions of US CEO Reuben Steiger to discuss the role virtual worlds play in helping heal rifts between cultures - in this case, specifically addressing the Muslim world. And we'll be broadcasting live from Citizen Space, joined by CS resident, Hillary Hartley.

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  • Original Air Date:

    Social Media Hour #27

    The conversation about trust in social media comes back this week with Charles Green, an author who's planning a "Trust Mixer" in New York in late October. Speaking also of trust ... an established brand, Coca Cola, is using social media to cast for a commercial - we'll have an executive from the company to discuss.

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  • Original Air Date:

    Social Media Hour #26

    Should you be trusting use of social media in your company to people who are old enough to remember manual typewriters? Why not take advantage of the people who've grown up with the stuff - the Millenials. On this week's show Ad Hocnium Creative Catalyst Steve Lubetkin joins Cathy along with Ben Garrett, whose post on the PRSA blog on this topic caused quite a stir. Also this week: Deloitte's John Hagel III joins the program to talk about The Shift Index, the report he developed with John Seely Brown analyzing the tectonic movement taking place in how businesses do business.

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  • Original Air Date:

    Social Media Hour #25

    Though the idea of media promoting media is a bit much like a Russian nesting doll, in this case it's an example of a new type of program that takes full advantage of tech for interaction - The Tummlers. Show creator and host, Heather Gold joins Cathy on this week's show, along with her co-host and industry analyst, Deb Schultz of Altimeter Group. Other guests pending.

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  • Original Air Date:

    Social Media Hour #24

    People talk about communities, but what does that actually mean? On this week's show, we'll explore several angles on this subject - from redefining what communities mean to walking through a newly formed community and of course discussing one of the most critical aspects of a community - Trust. In addition we'll get some quick high level education - with the Fast Company :30 MBA Guests this week will include: Jerry Michalski, Chris Brogan, David Libby and Ellen McGirt.

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  • Original Air Date:

    Social Media Hour #23

    And into the heart of the Fall tech conference circuit season we leap. This week we look ahead to two gatherings that will be dueling for attention the week of 9/21 as well as peek into some social media behavior. Chris Shipley joins the show to talk about DEMO Fall, which will be her last one after more than 15 years; Steve Broback comes on board to discuss The Twitter Conference in LA and from back in Boston, Chris Brogan joins the program to talk about his book Trust Agents. Cathy also has a special guest for this week's show - Ad Hocnium Creative Catalyst, and consultant to Israel's hot start-ups, Ayelet Noff.

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