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Debbie Qaqish

http://www.pedowitzgroup.com


Country: United States

Language: English

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Soul-Princess

Soul-Princess

Welcome to the BTR Family! Listen to us every Thursday nite at 10:00 p.m. Peace, Love , and Blessings....Soul-Princess.

Debbie Qaqish  

We LOVE Demand Generation! This series is designed to help educate marketers on the 12 Essentials for successful demand generation. Each week, we will talk to a marketing practitioner - someone who has walked in your shoes - and hear how they addressed each of the 12 Demand Generation Essentials. Enjoy the show!

  • Featured Episode

    Lead Scoring & The Happy Accident - An Interview with Pam O'Neal of BreakingPoint

    Debbie Qaqish

    Date / Time:

    Category: Business


    Join us as we talk to award winning DG marketer and author Pam O'Neal and hear how she implemented lead scoring at BreakingPoint. Pam will share with us how she got started with lead scoring, how she learned to experiment to get it right, and the wins and challenges along the way.

  • On Demand Episodes

    Original Air Date:

    Monetizing Social Media - An Interview with Jeff Pedowitz of the Pedowitz Group

    Oct. 15 - Jeff Pedowitz, The Pedowitz Group President & CEO This week, hear how one company has used the features of marketing automation to put a real and calculable value on social media, such as Twitter, LinkedIn, and Facebook.

    No Comments

  • Original Air Date:

    4 Minute Testimonial with Kristen Diamond

    4 Minute Testimonial with Kristen Diamond

    No Comments

  • Original Air Date:

    Experimentation with Marketing Automation

    Join me, Debbie Qaqish, as we talk to Sally Lowery of Bronto about her sense of experimentation with marketing automation and the benefits of testing! This interview will highlight where testing can be most effective, practical ideas for testing, and how often to test and who to involve in the testing.

    No Comments

  • Original Air Date:

    Conversation with a Chief Privacy Officer About Your Email

    Please join me, Debbie Qaqish, as I talk to Dennis Dayman, the Chief Privacy Officer for Eloqua about how to handle spam, opt-ins and email marketing. Dennis will talk about the biggest changes in spam filtering and what it means to your email campaigns, the best way to grow an opt-in list, the impact of social media on email

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  • Original Air Date:

    The Content Conundrum: A Demand Generation Panel

    Join us on Thursday, September 24th at 1:00 EDT, as we talk to a panel of Demand Generation marketers about how they approach the "content conundrum". Our panel includes: Davie Wieneke, Director of Digital Marketing, Sokolove Law, LLC, Shala Nicely, Revenus Engineer at the Pedowitz Group, and Heather Pritchett, Director, Corporate Marketing, Ventyx

    No Comments

  • Original Air Date:

    Life of a Lead - Lead Management

    Interview with Tom Weinbaum, VP Demand Creation Marketing, Foundation Source In this session, we talk about mapping the "Life of a lead" and setting up the lead management processes across both sales and marketing. Learn how service level agreements (SLAs) lead to success in moving leads through the sales funnel.

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  • Original Air Date:

    Metrics and Demand Generation - An Interview with Cleve Bellar of LexisNexis

    Join us as we talk to Cleve Bellar, Senior Director, Marketing Operations at LexisNexis Risk Solutions about how they track and report on key metrics of their demand generation efforts.

    No Comments

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