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Caught in the Crossfire: The Battle for Local Discovery

  • Broadcast in Marketing
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Apartment Marketing Gone Digital: Episode 91

Apple introduces Maps and deeper integration with Yelp. Google launches Google+ Local. Facebook announces location-aware mobile advertising. There's a battle for the attention of your prospective customer, and local businesses like apartment companies are caught in the crossfire. What do you need to do to make sure your business is easy to discover online? The group discusses the latest options and strategies in this week's episode.

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Apartment Marketing Gone Digital
 is brought to you by 30 Lines and The Resident Connection, featuring Duncan Alney, Justin Dunckel, Mark Juleen, Jonathan Saar, Bill Szczytko, Mike Whaling and more.