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Apartment Marketing Gone Digital: Episode 63 Too often, social media sites are considered for their effectiveness as marketing tools, while the benefits to other business functions are overlooked. On this week's episode,we discuss how sites like Facebook, Twitter, LinkedIn and your blog can be used for recruiting, professional development, customer service, internal communication and more. Want to join the discussion? Have a question? Submit your comment or question by sending a tweet ... just include the tag #30lines. Apartment Marketing Gone Digital features Duncan Alney, Eric Brown, Mark Juleen, Jonathan Saar andMike Whaling.